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Monday, January 29, 2007

Outsourcing to Brazil: India of the Americas?

"Outsourcing seems to be working out well for Brazil, South America's most populous nation. With a spate of information-technology deals, Brazil appears poised to be Latin America's big winner in the global outsourcing boom.

With time zones and a culture closer to those of the U.S. than Bangalore or Beijing, small operators and multinationals including Accenture and IBM are betting that Brazil could quickly become Latin America's major hub for inexpensive corporate support work, and a top-five location world-wide. Brazil's major selling point is that its big cities are just one to three hours ahead of New York, depending on the time of year. That compares with 11 or 12 hours for India."

Read more in
today's WSJ.

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