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Tuesday, June 14, 2011

Markets in Everything: Food Truck Catering

From today's WSJ "Every Bride Expects a Lovely Food Truck":

"Street sales aren't the only source of revenue for the gourmet food trucks that have taken New York City by storm in a few years. Some are deriving as much as half of their income from catering and rentals. They cater everything from weddings (see photo above) to bar mitzvahs to movie and television crews filming on the street. Food trucks also are being hired by businesses to woo corporate clients."

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